This Cookie Policy explains how Hometailor (“we”, “us”, “our”) uses cookies and similar technologies when you visit hometailor.com. It should be read alongside our Privacy Policy.
1. What are cookies?
Cookies are small text files stored on your device when you visit a website. They allow the site to recognise your device on subsequent visits, remember your preferences, and understand how you use the site.
Similar technologies include local storage and session storage. We refer to all of these collectively as “cookies” in this policy.
2. How we ask for consent
When you first visit our site, a cookie banner lets you choose:
- Essential only — strictly necessary cookies only; no analytics or marketing tags.
- Accept all — analytics and marketing cookies as described below.
- Manage preferences — choose analytics and marketing separately.
Optional cookies are blocked until you consent. You can change your choice anytime via Cookie settings in the site footer. Your preference is stored in a cookie called ht_cookie_consent for up to six months.
3. Cookies we use
Strictly necessary
These cookies are required for the site to function and for storing your consent choice. They cannot be disabled via the banner.
| Cookie | Purpose | Duration |
|---|---|---|
ht_cookie_consent | Stores your cookie preference (essential / analytics / marketing) | Up to 6 months |
Analytics & experience (optional)
Set only if you accept analytics. Help us understand traffic, scroll behaviour, and how listings are used. Data is used to improve the site.
| Cookie / provider | Purpose | Duration |
|---|---|---|
_ga, _ga_* — Google Analytics 4 | Page views, events, aggregated traffic | Up to 2 years |
_gid — Google Analytics | Distinguishes users within a session | 24 hours |
_clck, _clsk — Microsoft Clarity | Heatmaps, scroll depth, session replay | Varies |
_hj* — Hotjar | Scroll maps, click tracking, session recordings | Varies |
Marketing & retargeting (optional)
Set only if you accept marketing. Used to measure ad performance, attribute conversions, and show relevant property ads.
| Cookie / provider | Purpose | Duration |
|---|---|---|
_gcl_*, IDE — Google Ads | Conversion tracking and remarketing | Varies |
_fbp, _fbc — Meta (Facebook / Instagram) | Ad delivery, conversions, and retargeting | Up to 90 days |
4. Third-party services
Analytics and marketing tools are loaded through Google Tag Manager only after you consent. Third parties that may set cookies include:
- Google — Analytics 4, Ads, Tag Manager. See Google's Privacy Policy.
- Meta — Facebook and Instagram advertising. See Meta's Privacy Policy.
- Microsoft — Clarity analytics. See Microsoft's Privacy Policy.
- Hotjar — behaviour analytics. See Hotjar's Privacy Policy.
- Vercel — hosting and security. See Vercel's Privacy Policy.
- WhatsApp— clicking a WhatsApp link opens WhatsApp's platform; their privacy policy applies there.
5. Managing cookies
On this site
Use Cookie settings in the footer to update your preferences. Rejecting a category clears known cookies for that category.
Browser settings
All modern browsers allow you to block or delete cookies. Disabling essential cookies may prevent the site from working correctly.
Opt out of Google Analytics globally
Install the Google Analytics Opt-out Browser Add-on.
6. Changes to this policy
We may update this Cookie Policy when we add or remove cookies or when legal requirements change. The “last updated” date at the top reflects any changes. Material changes may prompt the consent banner again.
7. Contact
For questions about our use of cookies, contact us at privacy@hometailor.com or visit our contact page.